Hartecho
Full-stack marketing platform with blog and form builder
Overview
Hartecho is the software company I founded, and this is its digital home. The public-facing site handles SEO-optimized marketing pages (services, about, portfolio), a dynamic blog engine backed by MongoDB, and a drag-and-drop form builder built with vuedraggable that lets us create custom intake forms without code changes. The contact form sends through AWS Lambda functions with Nodemailer via Gmail SMTP. Klaviyo handles email marketing campaigns and subscriber management, while Meta Pixel tracks conversion events for ad attribution. A custom heatmap system tracks click coordinates and scroll depth across pages for UX analytics. Built with Nuxt 3 for SSR performance and MongoDB for flexible document storage.
Built With
Marketing & SEO
The site includes SSR-rendered marketing pages (services, about, portfolio) opti...
Blog Engine
An integrated blog with MongoDB-backed content management drives organic traffic...
Form Builder
A drag-and-drop form builder powered by vuedraggable lets us create custom intak...
Marketing & SEO
The site includes SSR-rendered marketing pages (services, about, portf...
Blog Engine
An integrated blog with MongoDB-backed content management drives organ...
Form Builder
A drag-and-drop form builder powered by vuedraggable lets us create cu...
Architecture
Key Highlights
Marketing & SEO
The site includes SSR-rendered marketing pages (services, about, portfolio) optimized for search visibility.
Blog Engine
An integrated blog with MongoDB-backed content management drives organic traffic to the site.
Form Builder
A drag-and-drop form builder powered by vuedraggable lets us create custom intake forms without code changes.
Klaviyo Integration
Klaviyo handles email marketing campaigns, subscriber management, and automated flows for lead nurturing.
Real Business
This was built and operated as a real company serving paying clients, not a demo project.
